Hi, I’m Simone.

I’m a product designer equally obsessed with pixels and data.

Most recently, I led Growth Design at Zero.

Finding new ways to monetize, grow subscribers, and drive value.

Previously, I was the founding designer at Fresh Tri.

As the company’s third employee, I helped build the product from an initial idea to a national rollout across Walmart offices.

I went to school for design, economics, and behavioral science.

I was always meant to be a designer. Still, I like to think this interdisciplinary background fueled my data-driven approach to creative work.

When I’m not working,
you’ll find me doodling.

Mostly on napkins, sometimes on Procreate.

Let’s grab coffee?

If you made it this far, thank you!

Let’s connect so I can learn about you, too.